Bill Ford editorial sings praises of electric car, information technology

[Haltech]

Filed under: Hybrid, Etc., Ford, Electric

As for why Bill Ford is such a technology booster, he himself points at the price of oil.

Ford Motor Company may be one of the world's oldest automakers, but that doesn't mean it's stuck in the past. William Clay Ford Jr., 54-year-old Executive Chairman of the Ford Board of Directors and great grandson of company founder Henry Ford, has penned a forward-looking editorial for Fortune that shows there's innovative ideas at Ford from the top down. "For the first time in more than a century, some of the most fundamental and enduring elements of the automobile are being radically transformed," says Ford, who then goes on to tout the upcoming all-electric Focus and PHEV and electric iterations of the C-MAX five-seater.

It's easy (relatively speaking) to toss some hybrid drivetrain into a vehicle and call it day on offering green vehicles, but that's not the end of Bill Ford's story. Mr. Ford also talks about energy savings to be had by making vehicles more aware of each other using WiFi and GPS to help reduce both fuel consumption and traffic accidents. With its commitment to electrification, Ford notes that infrastructure pieces like a smarter electrical grid and charging stations need to be in place to make electric vehicles a reality. Continue Reading...Continue reading Bill Ford editorial sings praises of electric car, information technology

Bill Ford editorial sings praises of electric car, information technology originally appeared on Autoblog on Thu, 19 May 2011 16:29:00 EST. Please see our terms for use of feeds.



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