Ford Gets An Earful: Five best and worst ideas from consumers

[Haltech]

Filed under: Etc., Marketing/Advertising, Ford, Humor

Click above to peek inside the suggestion box

Ford has officially stirred up a mess of snakes by inviting consumers to submit their ideas on how to improve the company's vehicles to its website at TheFordStory.com. We've spent the better part of a day sifting through what the world has to say to Ford, and though we expected bucket loads of the web's own brand of vitriol, so far the comments were largely constructive.

We say "largely" because, as you know, the internet is still the home of LOL Cats and Chocolate Rain, and for every common sense suggestion on the site, there's one telling the company to offer an automatic pet feeder as an option. We wish we were kidding.

Ford has split its internet suggestion box into six categories ranging from performance and driving dynamics to safety, and while we dig ideas like trimming weight through the use of structural adhesives and the implementation of rear fog lights, a few themes rose above the rest to grab our attention. We've cataloged five we think Ford could do well to listen to, along with another five the company could skip all together.

Follow the jump to peek inside the suggestion box.Continue reading Ford Gets An Earful: Five best and worst ideas from consumers

Ford Gets An Earful: Five best and worst ideas from consumers originally appeared on Autoblog on Fri, 16 Apr 2010 14:58:00 EST. Please see our terms for use of feeds.



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